AR and mobile gaming gets nostalic
28 June 2018

AR and mobile gaming gets nostalgic

Mobile gaming is taking the gaming industry by storm. Now making up more than half (51 percent) of worldwide gaming revenue, its growth is expected to reach 59 percent by 2021, more than the steadfast console or PC Games.

Not only are improvements in screens, performance and speed of devices to thank for this rise in popularity, but our change in lifestyle is a key contributing factor – we simply don’t have time to dedicate sitting down to play on a console as much as before. Our hustling and bustling day to day lives mean we are out and about more so we play on the train, tube or bus. In 2017, games were the most downloaded type of app.

The ultimate 90s comeback

The 90s is back in fashion and the trend has recently spread even further into the mobile gaming world. It started with Pokémon and you can even play the classics like Battleships and Bust-A-Move too. Now the playground is coming to your mobile device once again: The latest game to stage a comeback is POGs. Yes, we were surprised too. The twist here being it’s had a 21st Century tech upgrade – players can now use Augmented Reality.

You’re probably wondering how? Well, by using AR, players will be able to use the camera on their phone or tablet to scan in their collection of POGs and slammers. The principles are the same as the original cardboard POGs, except this time players don’t have to carry around a stack in their bag or risk losing them.

The news of the POG return comes within days of Pokémon Go, arguably the pioneers of demonstrating real use of AR and bringing it to mainstream users, introduced a new trading feature to the game to try and reclaim some of the hype and excitement they initially experienced. It’s a feature that was in high demand from players and original fans.

Pokémon Go broke boundaries with AR – a company had finally found an application for the technology relevant to the person on the street. Even though predictions may have got a little carried away with how much AR would play a role in everyday life, we have in fact started to see it prove valuable.

AR and mobile gaming a match made in heaven?

AR technology has certainly found a place within the mobile gaming world, making it accessible to everyday folk. POGs are another example of exploring the possibilities with AR for everyday entertainment as consumers and gamers become more familiar with using the technology, but it’s still evident that brands and tech fans need to do a little more investigating to understand the technology and its capabilities fully.

As camera quality, WiFi and bezel-less screens improve on mobile devices, AR has more opportunity to grow. Performance and high screen resolution capabilities will need to remain a focus for mobile manufacturers for their next device iterations to cater for the increasing mobile gaming demand. There are also plenty of other classic 90s playground games that are yet to make a comeback. We’d love to see Crazy Bones or a mobile version of Crash Bandicoot make a comeback in the app store next. Which classic 90s game would you like to get a 21st Century reboot?