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opinion

opinion

The Disclosure Divide: How Proposed SEC Requirements Change the Reporting Landscape

For climate advocates, corporate disclosure of climate impacts, goals and commitments has long been a key focus of engagement. Absent any formal requirements, consumers and advocates had to rely on the information companies were willing to share, or shareholders could force them to share, to understand how companies addressed the climate crisis. Oftentimes, this information was developed with a marketing lens, with less focus on the hardline business impacts from climate change. The proposed SEC rule on climate disclosure could change this dynamic, forcing alignment between what companies say about climate, and what they actually do.

5 minute read
opinion

Climate Action Hindered By Today’s U.S. Supreme Court Decision: Implications For Companies Already Focused On Reducing Emissions

Despite corporate support for regulatory action and the economic imperative to address climate change globally and in the United States, the Supreme Court decision today in the case of West Virginia v. EPA hinders the ability of the U.S. Environmental Protection Agency to regulate harmful pollutants, including carbon. 

3 minute read
opinion

Pride Month — A History of Protests, Power and Parties

Pride is a month-long celebration dedicated to uplifting LGBTQ+ voices and championing rights for LGBTQ+ identifying people. While today it serves as a time for celebration and community-building around the world, it’s important to recognize Pride’s history and the significance of LGBTQ+ activists and allies who fought for the right to identify freely and openly without persecution. 

LGBTQ+ Pride Month is an annual commemoration of the Stonewall Uprising, which served as the catalyst for the gay liberation movement in the United States. On June 28, 1966, local police conducted a raid on the Stonewall Inn, a gay bar in New York’s Greenwich Village. Patrons were angered as law enforcement had once again quelled their right to engage freely among their community. When the police became violent, the crowd fought back. This pivotal moment inspired a new generation of queer-identifying people to fight for their civil rights.  

4 minute read
opinion

Innovation Buzz in Boston: Takeaways from Silicon Valley Bank’s “Zero to One” Marketing Panel

Massachusetts has made a name for itself as a breeding ground for innovation. For example, Cambridge has quickly become known as a vibrant biotech and research hub, home to the likes of Moderna, Biogen, The Broad Institute and dozens more. Not to mention Flagship Pioneering, where the ideas for many of these companies (e.g., Moderna) were first conceived and nurtured.  

But there’s innovation occurring all over the state. Case in point, earlier this month, my colleagues and I attended an exciting panel and networking event for early-stage startups on Newbury Street. Hosted at the headquarters of Glasswing Ventures, an up-and-coming venture capital firm that funds and provides support for companies developing AI technologies, this event was right in the heart of downtown Boston. 

5 minute read
opinion

5 Things Fatherhood Taught Me About Marketing (So Far)

The contractions started shortly after midnight.  

“Is this happening?” 

This wasn’t the plan. Two weeks earlier, we had scheduled a C section to deliver our breech baby on Monday morning – still eight hours away. We drove to the hospital and found ourselves in a small room, my wife in bed with straps around her belly, nurses dutifully monitoring her health and the baby’s.  

 

7 minute read
opinion

Reflecting on my on the job training this Father’s Day

I joined Allison+Partners in February 2020. Having worked in agencies for my entire career, I knew early mornings, late nights and frequent travel were the price of admission. Before the pandemic, I had a regular routine down: Out of the house early before my daughter woke up, back home after she went to bed, and weekends as a sort of catch up before Monday came for us to do it all over again.

3 minute read
opinion

How to Commemorate Juneteenth

Juneteenth, or “Black Independence Day,” commemorates the freedom of enslaved Americans in the United States and is identified as the first Black American holiday. Short for “June Nineteenth,” the holiday marks the day when federal troops arrived in Galveston, Texas, in 1865 to inform enslaved people they were freed. 

Since the late 1800s, many Black Americans have honored Juneteenth as the commemoration of the struggle of enslaved persons and communal celebration of Black liberation. However, its history is multifaceted and brings about a multitude of feelings and perspectives from across the Black diaspora. As communicators, we must be familiar with this history and the feelings this commemoration evokes, if we are to counsel clients effectively.

4 minute read
opinion

Sabbatical Series: Adult Study Abroad In Spain

In early June 2015, I sat across from Tara Chiarell, now general manager of the Washington, D.C. office and executive director of client experience, to interview for an assistant account executive position at Allison+Partners. A picture book of her safari sabbatical sat on her desk as she told me about the month-long sabbatical perk that Allison+Partners employees qualify for after five years of employment.

“How cool… isn’t that just for professors?” I thought to myself. “Sounds like an adult study abroad.”

2 minute read

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